About Forward Look Design

Why Forward Look?

Forward Look was a design concept developed by Virgil Exner after he was hired from Studebaker in 1949 to work for the Chrysler Corporation. When Exner joined Chrysler, the company's vehicles were being designed by engineers and were considered unstylish designs.
Exner changed the organisation at Chrysler and took control over the design process, including the clay prototypes and die models used to create production tooling. Fins became a central element of Exner vehicle designs. He believed in the aerodynamic properties of fins and even used the wind tunnel testing facility at the University of Michigan.

We believe the web industry has become very similar to the car world Exner would of known with engineers and coders producing websites with no real design skills. Forward Look Design is different, like Exner we provide the design (look and feel) for our websites and online businesses while the the engineers provide all the backend code.
This means you can have a fully functional, custom designed website that not only looks and works good but will enable you to take your website and online business to the next level.
We aim to build online businesses not just websites, websites are dead, we look after your design, our platform will look after your online store and marketing so you can concentrate on running a successful online business.
If you join up with Forward Look Design, we think you will agree that the only way you will be looking with your online business is forward.

Forward Look Design aim to build strong relationships with their clients, so that our and your online business prosper. We limit the amount of new work we take on so that we can fully support our existing clients. If we sound like a company you could work with then please get in touch.